The cure for what's killing your margins.

CLOSE MORE.
SPEND LESS.
GROW FAST.

17 years on the truck. 17 years bleeding the same leaks every operator does. MOOVRx is everything I built to fix it — AI virtual scan quoting, automated follow-up drips, deposit processing, full CRM, and a 50/50 rev share that turns dead leads into a brand new revenue stream. I'm onboarding the first 10 operators personally. Built by an operator. For operators.

Demos are personal — David runs every one in the founding cohort.

17-Year Industry Veteran · Built by a Mover, for Movers

Your Business Has
a Fixable Problem.

Every operator knows the leak — leads you paid for that never closed, slow quotes that lost the race, and a market that can't tell you from the cheapest guy with a truck. These aren't annoyances. They're cash walking out the door every single day. MOOVRx plugs every leak — and turns the biggest one into a brand new revenue stream.

⏱️

Slow Quotes Are Killing Your Close Rate

Customers request three quotes and book the first one that comes back. Every hour you delay is a job someone else is loading onto their truck.

💸

Your Sales Team Costs Too Much

You're paying people to answer phones, write estimates, and follow up manually — work that MOOVRx handles automatically at a fraction of the cost.

💸

Every Dead Lead Is Money You Already Paid For

You buy leads from Angi, Google, and referrals — then close maybe 1 in 4. The other 75% don't disappear. They go to your competition. Until now, that was just the cost of doing business.

🤷

Nothing Sets You Apart

Customers can't tell one mover from the next. Without a credibility signal, you're competing on price alone — and that's a losing game.

17
Years in the Industry
"Every feature in MOOVRx exists because I watched it cost movers real money — including my own."
D. Philpot · Founder

17 Years on the Truck.
Now It's Time to Fix the Industry.

I'm David Philpot. I've spent 17 years in the moving industry — long enough to know exactly which parts of this business eat your margin alive, and which ones quietly bleed you out.

I built MOOVRx because I got tired of watching good moving companies lose jobs to slow quotes, miss leads they paid good money for, and compete on price because they had no way to stand out from the cheapest guy with a truck.

This isn't a tech founder's guess at what movers need. It's 17 years of pitfalls, lessons, and missed opportunities — turned into the tool I wish I'd had on day one.

David Philpot
David Philpot
Founder, MOOVRx · Owner, The Moving Co.
Questions? Reach out to our founder now — no gatekeepers, no sales rep.
david@moovrx.com →

The Cure They've Been
Needing Since Day 1.

Every feature in MOOVRx exists because I needed it. 17 years of running moving companies — All-Dixie, Dixie Moving and Storage, The Moving Co. — taught me exactly what bleeds margin and exactly what stops the bleeding. This isn't a SaaS guess at what movers need. It's everything you need to run your company efficiently and profitably, built by an operator who lived every pitfall this tool solves.

Built From 17 Years
of Knowing What's Missing.

01
📸

AI Virtual Scan Quoting

Customer photos become a complete inventory + materials list in 11 seconds — 98%+ accuracy. Auto-populates packing supplies (mirror boxes, wardrobe boxes, dish packs). Kill the onsite quote.

Quoting
02
📋

Cube-Sheet Labor Engine

Real labor math — 7 lbs/cu ft, crew-sized hourly rates, tiered travel, fuel, specialty items, stairs, long-carry. The same model that runs The Moving Co.'s books.

Quoting
03
📨

Automated Follow-Up Drips

5-step email sequence fires automatically at 9 AM EST after every quote. The customer gets the right nudge at the right time. The drip closes deals you would've forgotten to call.

Conversion
04
💳

Booking + Deposit Processing

E-sign contract, deposit captured, booking confirmed — all in one flow. Customer locks the date the moment they're ready. No callback, no friction, no second-guessing.

Closing
05
🗂️

Built-In CRM

Every lead, quote, booking, and customer in one place. Conversion analytics, lead source attribution, ticket-by-ticket P&L. The visibility you've been running blind without.

Operations
06
🪝

Dead-Lead Marketplace

The 75% you don't close get routed to non-competing adjacent industries — internet, insurance, storage, utilities. 50/50 rev share back to you. Every dead lead becomes a paycheck.

Revenue
07
🛒

Won-Lead Cross-Sell

Every customer you book is moving — they need internet, insurance, utilities at the new address. We monetize that handoff too. Another 50/50 revenue stream from leads you already won.

Revenue
08
🏅

MOOVRx Certified Badge

The credibility signal customers need to choose you over the cheapest guy with a truck. Available in horizontal, square, and circular formats — embed anywhere.

Trust

We're Not Your Lead Source.
We're the Gaff.

Keep Angi. Keep Google. Keep your referrals. MOOVRx sits on top of every lead source you're already paying for — and turns the ones that slip away into a brand new revenue stream.

01
Angi · Google · Referrals
The Bait
Gets fish around your boat. You're already paying for it.
02
You
The Fisherman
Hooks the ones you can. The other 75% slip the line.
03
MOOVRx
The Gaff
Catches what slips off — and turns the escapes into profit.

Three Revenue Streams.
One Subscription.

Every lead that touches your funnel becomes monetizable. Even the ones you don't book.

01 — Booked Leads
Higher Conversion
Close More of What You Already Pay For.
Direct Revenue

Faster quotes, smarter follow-up, and the credibility of a certified mover. The leads you already paid for actually close. Nothing slips off the hook.

02 — Dead Leads
50/50 Rev Share
Get Paid for the Ones That Got Away.
New Revenue Stream

The 75% you don't close still have a confirmed move date and verified intent. We route them to non-competing adjacent industries — internet, insurance, storage, utilities. You get half the rev share.

Industry First
03 — Won Customers
50/50 Cross-Sell
Monetize Every Move You Book.
Recurring Upside

Every customer you book is moving — they need internet, insurance, and utilities at the new address. We monetize that handoff too. Half the rev share comes back to you.

Non-Competing Adjacent Industries
Internet & Cable Home Insurance Self-Storage Utility Setup Home Security Pest Control Cleaning Service Painting & Handymen Lawn Care
Never other movers. MOOVRx will never route your leads — booked or dead — to a competitor.

Plug in Your
Numbers.

No marketing math. No "62% reduction." Real dollars based on what you're already doing today. Numbers update live as you type.

Your Current Operation
$
%

Projections based on early data returns — actual results vary by operator. Model assumes 25% industry-standard close rate, 30% conversion lift on captured leads, $349/mo + $1,495 buildout (Pro tier). Marketplace rev-share earnings (dead-lead + won-lead) shown separately as potential additional revenue while that infrastructure is still being built out.

[ Your Projected Monthly Lift ]
+ Additional booked revenue +$9,000
− MOOVRx Pro subscription −$349
Net Monthly Lift $8,651

Buildout fee ($1,495) recovered in ~6 days of operation.

Year 1 Net Lift $102,317
[ Potential Additional Earnings ] Marketplace in Build
+ Dead-lead rev share (50%) +$1,485
+ Won-lead cross-sell (50%) +$1,040
Potential additional / mo +$2,525

Marketplace earnings activate when adjacent-industry rev-share infrastructure goes live · projections only · actual results vary by operator

Four Reasons
You Flip on Day One.

01 — Higher Conversion

Close more of the leads
you already paid for.

Customers get an instant, accurate, branded quote on their phone — no callback wait, no quote-shopping window. Tested at The Moving Co. for 30 days. The lift is real.

More money from the leads you already have
02 — Kill the Onsite Quote

11-second virtual scan,
98%+ accuracy.

The MOOVRx AI Scan turns customer photos into a complete inventory + materials list in 11 seconds. Your senior estimators stop driving across the county to win one job.

Hours back · gas saved · faster sales cycle
03 — Automate the Sales Role

The tool quotes.
The drip follows up.

Built-in 5-step email sequence fires automatically at 9 AM EST after every quote. Customers get the right nudge at the right time. Your sales overhead drops; your close rate climbs.

Lower payroll · higher conversion
04 — Dead Leads Pay You Back

Every dead lead becomes
a brand new revenue stream.

The 75% you don't close get routed to non-competing adjacent industries — internet, insurance, storage, utilities. 50/50 rev share back to you. Booked or not, every lead pays.

New revenue from leads you used to lose

The Credibility
Problem — Solved.

One of the biggest things holding movers back is trust. Customers don't know who to believe. The MOOVRx Certification fixes that — giving your business a verified signal of quality that makes the decision easy.

Verified Standards Compliance

Your business is audited and verified against MOOVRx's industry standards for pricing transparency and service quality.

Marketplace Listing Boost

Certified companies rank higher in MOOVRx's partner directory — putting you in front of more motivated buyers.

Customer-Facing Trust Signal

Embed your certification badge anywhere. Customers actively filter for MOOVRx Certified movers when booking.

Annual Renewal & Ongoing Support

Stay certified with annual reviews and get access to our partner success team to maximize your results.

MOOVRx CERTIFIED PARTNER ✓ VERIFIED 2026
Horizontal · For Headers & Footers
MOOVRx CERTIFIED PARTNER ✓ VERIFIED 2026
Square · Sidebars
MOOVRx CERTIFIED PARTNER ✓ VERIFIED 2026
Circular · Profiles & Social

Founding Member
Pricing.

I'm onboarding the first 10 operators personally — they lock these rates forever. Once the founding cohort fills, standard pricing takes effect: $399/mo Standard · $749/mo Pro · $1,499/mo Enterprise. No long-term contracts. Cancel anytime.

Starter
Perfect for owner-operators and small fleets just getting started with digital quoting.
$ 149 /mo
  • Online quote engine with your branding
  • Up to 100 quotes/month
  • Manual inventory entry (no AI scan)
  • Email follow-up automation
  • Basic analytics dashboard
  • MOOVRx Certified badge included
  • Email support (48hr response)
Get Started
One-time buildout $995
Enterprise
Multi-location fleets and franchise networks needing custom workflows and white-glove onboarding.
Custom
  • AI Virtual Scan + custom inventory routing
  • Everything in Pro
  • Multi-location management
  • Custom quote logic & pricing rules
  • White-label option
  • Dedicated success manager
  • API access & custom integrations
  • SLA guarantee (99.9% uptime)
  • In-person onboarding available
Contact Sales
One-time buildout $2,995

If MOOVRx Doesn't
Earn Its Keep, Don't Pay.

I built this to fix problems I lived through every day. I'm not going to put you on the hook for a SaaS subscription that hasn't made you any money yet.

[ 01 ]

$0 Monthly
Until Booking

Your $349/mo doesn't start until your first MOOVRx-quoted job is on the books. If the tool doesn't book a job, you don't pay subscription.

[ 02 ]

No Contract.
Cancel Anytime.

Pause anytime, cancel anytime. Your branded buildout is yours to keep regardless. We earn the relationship every month.

[ 03 ]

Founding Rate
Locked Forever

Your $349/mo is guaranteed never to rise — even when public pricing climbs. Early operators get rewarded for early belief.

FAQ.

No. MOOVRx is additive, not replacement. Keep every lead source you have today. We sit on top of your existing flow and stop the leaks at the bottom of the funnel — closing more bookings, then turning the dead ones into a brand new revenue stream. You don't change a thing about how leads enter your business.
98%+ accuracy on inventory and packing materials. The customer takes a guided walkthrough on their phone — room by room, shelf by shelf. The scan identifies wall items, shelf contents, and auto-populates packing supplies (mirror boxes, wardrobe boxes, dish packs, lamp boxes). It's been pressure-tested at The Moving Co. before it ever shipped. 11 seconds from photo to itemized inventory.
Never to another mover. Adjacent industries are strictly non-competing — internet & cable, home insurance, self-storage, utility setup, home security, pest control, cleaning service, painting & handymen, lawn care. These are services your customer needs anyway when they move. We monetize that handoff and split the rev share with you 50/50.
No. Cross-sell is opt-in only and presented as a concierge service from your moving company — not a list of carriers calling them. Customers see "Set up your internet at the new place?" — they choose. Adjacent partners are vetted, capped, and reviewed quarterly. Your customer relationship stays clean.
Perfect — keep it. The MOOVRx quote tool drops into your existing site as a single embed, white-labeled to your branding. Your customers never leave your domain. Your colors, your logo, your phone number, your email. We power the engine; you keep the storefront.
David Philpot — 17 years in the moving industry, FL IM3851. Founded All-Dixie Moving (2009), Dixie Moving and Storage (2018), and currently runs The Moving Co. in Palm Beach County. Every feature in MOOVRx exists because I needed it on my own jobs first. This is operator-built. Read the founder section above for the full story.
Onboard in under 3 business days. Your branded quote tool is built around your rates, fuel, travel logic, packing prices, and crew sizing during a 1-hour onboarding call. From signed agreement to live tool — typically 72 hours.
Then you don't pay. Subscription is $0/month until your first MOOVRx-quoted job books. No contract — pause or cancel anytime. Your branded buildout is yours to keep either way. We don't earn until you do.

Stop Losing Jobs.
Start Winning Them.

The problems costing you leads, money, and credibility have a solution. MOOVRx deploys in hours, pays for itself in days, and fixes the parts of your business that have been broken for years. Schedule 30 minutes with David and see exactly how it works on a real moving operation — yours.

Demos are personal — David runs every one in the founding cohort.

📅

You're on the list.

I'll personally reach out within 24 hours to lock in a time. If you need to reach me sooner, call (561) 408-1788.

— David

Founding Cohort · Direct Founder Demo

Schedule a Demo
with David.

30 minutes, founder-led, walked through your real numbers. Pick a time window below and I'll reach out within 24 hours to lock it in.

Morning Afternoon Evening Anytime
Under 20 20-50 50-100 100+

Or call David directly at (561) 408-1788